We knew that to properly celebrate this historic milestone for Title IX, we needed a team of brilliant minds to bring the Go Do Anything campaign to life. Allen Hall Advertising, AHA for short, partnered with Women In Flight this year to accomplish just that. They helped to ideate, strategize, plan, create, and execute numerous projects, including:
- Hosting photoshoots with our female student-athletes and coaches
- Developing a social media style guide, timeline, and graphics to creatively share stories
- Designing posters, brochures, and other materials
- Creating videos, including our new 6/23 anniversary celebration video
- And so much more!
A QUICK LOOK AT AHA'S PROJECTS
The AHA video crew created this inspirational video to honor the 50th anniversary date – June 23, 2022
The team created a brand style guide for the campaign, including styles for social media graphics
AHA facilitated photoshoots for our student-athletes, alumni, and coaches to capture their stories
The “What’s Your Anything?” interactive installation was created by AHA for National Girls and Women In Sports Day
To increase awareness of Women in Flight in the Eugene area, AHA created Go Do Anything coasters and coffee sleeves
Trivia nights at restaurants in town also helped spread the word about Women In Flight, our mission, and Title IX’s 50th year
SUPPORT PARTNERSHIPS LIKE THIS ONE
We’re thankful to have had the opportunity to work with these skilled and capable students, and wish them the best in all their future endeavors! To support AHA’s work and other partnerships like this one, we encourage you to make a gift to our Go Do Anything campaign.